AUSTIN, TEXAS and BERLIN, April 15, 2010—DisplaySearch, the worldwide leader in display market research, IFA, the global trade show for consumer electronics and home appliances announced a new Business Conference during IFA 2010, to be held on September 3 in Berlin, Germany. The inaugural event is called “European TV: Driving—Or Driven By—The Global Supply Chain?” and will focus on the TV supply chain and European TV market trends.

European markets are significant contributors to global demand for TVs. With a diverse mix of mature and emerging economies, these markets are not monolithic, but they have some characteristics, such as digital broadcasting formats, environmental regulations and import duties, that can have a real impact on the global supply chain. At the same time, the concentration of design and manufacturing of TVs means that European markets have to choose from available products and technologies. The IFA DisplaySearch Business Conference will explore the interplay between these trends in the TV market—featuring forecasts and analysis from DisplaySearch as well as presentations from top executives of leading companies throughout the TV supply chain.

IFA has become the premier consumer electronics tradeshow in the world, with over 110,000 trade visitors from over 100 countries attending in 2009,” noted Paul Semenza, DisplaySearch Senior Vice President. “Without a doubt, TV technologies will take center stage at IFA 2010. The IFA DisplaySearch Business Conference will provide attendees with valuable information and insight on the business side of the TV supply chain—providing attendees with a broader understanding of the segment, the latest technologies and what’s next for this burgeoning sector.”

“We are pleased to collaborate with DisplaySearch to develop a Business Conference that allows new insights into the European market and which will be crucial for trade visitors wanting to understand the TV supply chain, market dynamics and technologies being shown at this year’s exhibition,” noted Jens Heithecker, IFA Executive Director.

The Business Conference will include topics like these:

  • Understanding the TV Supply Chain
  • Flat Panel TV Supply Chain: The Rise of Outsourcing
  • Monitors vs. TVs: The Crossover MarketTV Display Technologies
  • Display Manufacturing and Technology: Investment Enables Product Development
  • LED Backlit LCD TV: LED Supply Chain and Impact on Cost, Design and Performance
  • What Next?
  • Connected TV: TV Meets Networking, the Next Battle
  • 3D: Potential Pitfalls and Opportunities in Getting from the Cinema to the Home

The IFA DisplaySearch Business Conference will take place on September 3, 2010, at the Messe Berlin fairgrounds. For more information on speaking and sponsorship opportunities or to register, visit Media interested in attending should contact Nicole Jahn, IFA Press Officer at +49 (0)30 3038-2217 or

IFA 2010 will be open from 10 to 6 daily during 3-8 September 2010. Trade visitors will have access to the International Trade Visitor Reception starting at 8 a.m., two hours before the fair officially opens to the public. Press days begin 1 September.