A certain eco-conscious purveyor of roasted beans (rhymes with dar-nucks) has announced plans to adopt solid state lighting in more than 8,000 stores by the end of next year. Utilizing GE lighting solutions, Starbucks has already “converted” more than 1,000 U.S. locations, with plans to address the international market in March 2010.
According to Michael Petras, president and CEO of GE Consumer & Industrial’s lighting and electrical business, “Starbucks (sic) aggressive moves on the conservation front will have far-reaching environmental and financial impacts. Other GE customers will benefit from these achievements.”
Owing to the LED conversion, Starbucks projects a 7% worldwide reduction in energy use. Ultimately, the company is aiming for a 25% reduction by the end of 2010.